Franchising, retail, business
18/12/2014
Program Is for Prime Customers in New York, Includes Over 25,000 Products
Amazon.com Inc. rolled out its Prime Now quick-delivery service on Thursday, starting with one zip code in Manhattan.
The service, which promises delivery in as little as an hour in New York between 6 a.m. and midnight, will expand to other cities next year, the company said.
Amazon will charge $7.99 for delivery within an hour, with two-hour delivery being free. More than 25,000 items are eligible under the Prime Now program, which is only available to customers who pay $99 for the annual Prime membership.
The e-commerce giant had been testing the service with bike messengers for at least a few weeks from a building in midtown Manhattan, opposite the Empire State Building. Seattle-based Amazon has leased the entire building, once the site of a department store, for 17 years to house office space as well as merchandise.
The service, first reported by The Wall Street Journal, is relatively simple to use with a mobile device.
After downloading the Amazon Prime Now mobile application, customers can search for the items they need and order them through the app. Amazon then dispatches a bike messenger with the goods to the customer’s door.
Several analysts who tried out the service on Thursday said they got their orders in less than an hour.
Same-day and, now, one-hour delivery are something of a Holy Grail for e-commerce companies aiming to compete with the immediacy of brick-and-mortar shopping. But the difficult economics of quick delivery have caused Amazon rival eBay Inc. to take a step back from its eBay Now one-hour service and felled startups from the early days of the Internet, such as Kozmo.com and Urbanfetch.
Fonte:http://www.wsj.com/articles/amazon-com-launches-superfast-delivery-in-nyc-1418903192
L’idea di creare un blog giornaliero per il mondo del retail nasce grazie ai continui feedback positivi che riceviamo dalle notizie condivise attraverso diversi canali.
Rivolto a tutte le tipologie di distribuzione presenti sul mercato: dal dettaglio ai grandi mall, dal commercio locale e nazionale alle catene di negozi internazionali, investitori, ai nostri fedeli clienti e chiunque altro è realmente interessato allo studio e all'approfondimento su ciò che guida il comportamento dei consumatori. E' anche un blog per tutti coloro i quali lavorano già nel mondo del Retail.
Verranno condivise le loro esperienze, le loro attitudini e le loro experties. Un blog di condivisione, quindi.
Ospitato sul sito della BRD Consulting, che da decenni lavora nel mondo distributivo Italiano ed Internazionale, il blog Store in & out riguarderà il business, i marchi e i comportamenti d'acquisto propri di alcune delle più grandi aziende.
Ci saranno anche notizie in lingua originale per dare evidenza dell’attenzione della nostra Azienda nei confronti del global.
È possibile raggiungere lo staff a: info@brdconsulting.it
