Franchising, retail, business
05/01/2015
The Mall of Qatar has revealed plans for a new family entertainment centre which will include the world's largest IMAX cinema screen and the world's first indoor Angry Birds theme park.
Scheduled to open by the end of 2015, the cinema with over 3,000 seats will anchor the new centre, according to a statement.
The mall will be home to the largest IMAX screen in the world that introduces new ground-breaking 3D laser technology, the statement added.
The new centre will be constructed on multiple levels and includes six exclusive VIP screens, bowling lanes and a host of new and unique in-theatre dining options.
Mall of Qatar has also revealed a partnership with video game developer Rovio, the company behind the highly successful 'Angry Birds' franchise, to create the world's first indoor Angry Birds Activity Park.
With over four million square feet of built up area, the completed mall will also be home to 500 shops and 80 F&B outlets. Mall of Qatar is being constructed by Doha-based UrbaCon Trading and Contracting. The mall will have its own metro station and is being built adjacent to one of the stadiums Qatar plans to use during the 2022 World Cup.
There will also be a five star fashion hotel featuring 210 rooms - part of the Curio Collection by Hilton.
Speaking on behalf of the project, Moutaz Al Khayyat, executive director of main contractor UCC, said: "The last mall to be delivered in Qatar was the Villaggio in 2006 - since this time, the national population has increased by over a million so we believe there is certainly the demand.
"We've gone to great efforts to make the Mall of Qatar stand out for its emphasis on family and entertainment. Even Carrefour will be creating a specially designed store which will be unique to the Middle East."
The mall is expected to attract 20 million shoppers annually.
Fonte:http://www.constructionweekonline.com/article-32027-mall-of-qatar-on-target-for-late-2015-completion/#%2EVKtJ3EbXenM