Franchising, retail, business
21/05/2014
Tokyo has triumphed over the Big Apple and the city of Gaudi as the best destination for travelers across the world in an online poll.
According to a survey of over 54,000 travelers conducted by Internet travel site TripAdvisor, Tokyo beat out New York and Barcelona as the city with “the best overall experience.”
Tokyo ranked among the top 10 in 13 out of the 16 sections in the survey, and topped five of them, including the categories “helpful locals,” “best taxi services,” and “cleanest streets.”
The news will serve as a welcome boost for the Japanese government as it looks to attract 20 million foreign visitors to the country per year by 2020 and 30 million by 2030. Japan managed to top 10 million foreign visitors for the first time in 2013.
Tokyo’s triumph also comes less than a month after Food and Wine magazine picked the city over Paris as a better city for U.S. tourists to visit. In the latest survey, Tokyo beat Paris in the “best for restaurants” category, coming third behind Cape Town and New York.
TripAdvisor, which operates in 39 countries, picked 37 major cities and asked its users to evaluate them based on their travel experience on a scale of 0 to 10. Voters aren’t likely to have voted for cities in their home countries, a spokeswoman at TripAdvisor’s Tokyo branch said. The survey was sent out to users who posted a review on the site previously.
While scoring just over 9 for “best overall experience,” Tokyo’s lowest rating was 7.02 for “best value for money,” leaving it in 20th place in that category. The Big Mikan came 13th in the list for “best for attractions,” with a score of 8.76.
Of the 37 cities surveyed, Mumbai ranked lowest in the best overall experience category with 7.13, trailing the Dominican Republic’s Punta Cana score of 7.32 and Moscow’s 7.55.
IESE Business School at the University of Navarra last month also revealed that Tokyo is the “smartest” city in the world followed by London and New York, according to a study of 50 indicators including governance, technology, public management and urban planning.
Fonte: http://blogs.wsj.com